What is Click Funnels?
Click Funnels is software created by the infamous online marketer Russell Brunson. He created the platform to help marketers, business owners, solopreneures, entrepreneurs to be able to create marketing pages (also known as funnels) without any prior coding or computer programming experience. This eradicates the need to hire expensive programmers and designers and it can all be done from the all in one platform Clickfunnels saving you money and freeing up the time to focus on more important aspects of your business.
With Clickfunnels you can easily create a fully customizable, interactable website which leads prospects through your sales funnel.
Some of the features and pages you can create with Clickfunnels are listed below:
Sales Page Funnels
Whether you have a single product to sell or you have multiple products to sell you can easily create a sales funnel to suit your product/s. If you are drop-shipping or creating your own products then you create a fully functional funnel which can incorporate features such as One Time Offers (OTO’s), Upsells and Downsells. You can also integrate your funnels with 3rd party payment companies to receive payments from your customers online. You can A/B split test all the funnels you create and all pages are easily changed once you know what improvements/modifications need to be made.
Lead Capture Funnels / Squeeze Page
Lead capture funnels (also known as squeeze pages) are where you give a ‘free gift,’ in exchange for an email address. This can be some sort of guide in a PDF format that your prospect would want to read. Once you have the e-mail address you can continue to market to them and hopefully eventually make a sale. You could even put a One Time Offer (OTO) into your lead capture funnel and if it goes well you may be able to make a sale there and then.
Lead Capture Funnels are easily created in Clickfunnels and you can either use Clickfunnels Actionetics e-mail or you can use a third party e-mail responder such as Aweber or ConvertKit.
Click Funnels Webinar Funnels
If you are hosting a webinar for a product of your business the Clickfunnels is great for creating a Webinar Funnel to fill your Webinar Seats. You can create the perfect funnel and then run some targeted Facebook Ad’s to attract prospects into your business and get them onto your webinar. You can also create indoctrination sequences to get your prospects familiar with you and your business prior and after your webinar.
Again this is easily done with Clickfunnels and after a little practice can be implemented by anybody.
Click Funnels Membership Funnels
If you have a subscription-based business where your customers pay you a monthly fee for access, with Clickfunnels it is easy to create. You can create different tiered access for different membership levels and also create user names and password for each of the members you have.
Will Clickfunnels work for my business?
One of the most common questions asked is, ‘Will Clickfunnels work for my business?’
Clickfunnels is a very versatile tool which can be used for most businesses. Some business may require the user to use a bit more imagination than others.
For example, if you an online store a selling a single physical product then a straight forward sales funnel could work. The prospect would see your target advertisement, click the link, enter your funnel go through your sales process and ideally buy the product.
Whereas if you were a service based business it would be a bit different.
If you had an electrical or plumbing company at first you would have to get your prospect’s contact details by offering some sort of guide/video/offer in exchange for their e-mail address. You would then have to nurture them using a combination of retargeting and e-mail sequences and hopefully turn that prospect into a paying customer.
Both of the above outcomes are the same ie you have turned a prospect for your business into a paying customer but the process of getting them there is different and one a longer process than the other.
That is the wonderful thing about Clickfunnels you can take parts of it and adapt it suit your business. You can use the A/B split test function to see which parts are working and easily make modifications to your funnel until you start seeing conversions.
The combinations of businesses that Clickfunnels can help are limitless you would just need to find a way to implement it into your business and make it work for you.
Click Funnels Books By Russell Brunson
There are a few very helpful yet very inexpensive (they are free! you just have to pay shipping) Clickfunels Books written by Russel Brunson the Clickfunnels creator. These books can massively help with your online marketing journey and also help with using Clickfunnels.
The books have been read by thousands of entrepreneurs and online marketers and really are worth adding to your collection.
Make sure these books don’t just end up on a bookshelf unread. They include crucial information for business and online marketing. Make sure you read, absorb and implement everything that is in them and you will reap the rewards.
Clickfunnels has 2 x different pricing plans. Below you can see how much each plan costs and what you get with each plan.
Clickfunnlels Start-Up Plan Cost
The basic Clickfunnels entry-level subscription is called the Startup Plan and cost $97 per month. With the Clickfunnels Startup Plan, you are limited to 20 x funnels at any one time. There are other restrictions such as there are no e-mail features from Clickfunnels. You would need to use a third party e-mail autoresponder.
The Clickfunnels Startup Plan is still great and it is easy to set up. You can also get a no-risk 14-day free trial here.
Clickfunnels Etison Suite Pricing
The top Clickfunnels package is called the Etison Suite. With the Etison suite, you can have an unlimited amount of funnels in your subscription. The Etison Suite will set you back $297 per month.
The Etison Suite features Clickfunnels Actionetics and Clickfunnels Back Pack which gives you a whole bundle of other amazing features. You can email features straight from your Clickfunnls account so there is no need for any third party integrations. You can do everything from just the Clickfunnels platform.
And Now For Kartra…..
There are many features with Kartra and there has been a massive improvement to the software it once was. Now, it is not just a glorified, customizable shopping cart. It now boasts a list of features which can be found below. The software is by no means perfect but is a vast improvement to what it once was. Being fairly new I’m sure the creators are still working hard on the software and there will many more features to come in the near future.
Kartra Email Marketing Automation
Sending broadcasts is easy and it the Kartra e-mail system also allows you to A/B split test emails to give you an indication as to which emails are more successful in your marketing campaigns. Another handy feature with the A/B split testing is that you can set the percentage that you want to split test. For example, you could send 75% to A and the remaining 25% to B which can be really helpful when testing out different e-mail subject lines of making small changes to each e-mail. A more comprehensive review of the
Kartra Landing Pages / Marketing Pages.
Very similar to Clickfunels the Kartra Landing page builder allows you to create opt-in forms, sales pages, up-sell and down sell pages, webinar registration pages, product launch funnels and much much more!
Kartra allows you to create a simple sales page to a full sequence, multi-step sales funnel without the need to be experienced in computer code. It is a drag and drop style marketing page builder.
Below is an example marketing pages Kartra is used for:
- Sales Pages
- Opt-in Forms
- Thank You Pages
- Upsell and Downsell Pages
- Product Launch Pages
- Video Sales Pages
- Long Sales Letter
- Webinar Registration
Kartra comes with pre-made templates of all the types of marketing pages which are easily customized to suit your business OR if your feeling confident you can create your own pages from scratch!
All pages have the ability to be A/B split testing. so you can easily see which is converting better bringing you more leads & sales into your business!
Kartra Shopping Cart Review
The Kartra shopping cart is a serious contender to other shopping cart platforms out there. Kartra was originally made as a shopping cart platform but since the upgrade of Kartra there have been even more improvements to the Karta shopping Cart.
Using the drag & drop features you can easily customize your check out pages and easily hook up to your chosen analytics accounts to keep track of sales and subscriptions that you have made.
Kartra Marketing Sequences
The Kartra business management system allows creating marketing sequences for all of the pages listed above. You can initiate e-mail sequences at certain points in the funnels or create an up-sell or downsell when a prospect moves your marketing sequence. When connected to your chosen analytics programme you can easily see which parts of your sequence need improvement and which parts are working well, given you the ability to create a sales driving machine!!
Kartra Membership Sites
Another feature of the Kartra platform is the ability to create fully customizable membership sites. Kartra Membership Sites are hosted on a secure platform. All passwords and log in details are automatically created allowing you to focus on just creating the site.
You can deliver different types of content to your members depending on the type of membership level they have. Kartra makes setting this up very easy even for the non-tech type person.
There are 6 x different pricing plans available for Kartra. All of the plans come with a 14-day trial which will set you back $1. After you reach the end of the Karta 14 day free trial you will be billed monthly at the prices listed below.
Kartra Starter Plan Pricing
The entry-level plan for Kartra is the Kartra Starter Plan and is priced at $99 per month. With this plan you get:
- 15,000 emails per month
- Up to 2,500 contacts
- 100 Pages
- 1 x Custom Domain
- 2 x Help desk portals
- 20 x Email Follow Up Sequences
- 50GB Bandwidth Each Month
- Unlimited Page Visits
- 100 Automations
- 2 membership sites
Kartra Silver Plan Pricing
The next subscription up from the Kartra Starter Plan is the Kartra Silver Plan. The Kartra Silver Plan costs $199 per month. With the Kartra Silver Plan you get:
- 125,000 email each month
- Unlimited Products
- Unlimited Pages
- 3 Custom Domains
- Unlimited E-mail Follow Up Sequence
- 125 GB Bandwidth per month
- Unlimited Membership Sites
- Unlimited Page Visits
Kartra Gold Plan Pricing
The Kartra Gold Plan is pretty much the same as the Silver plan except on Steroids! The Kartra Gold Plan will cost you $299 per month. With this you get:
- 250,000 emails per month
- Up to 25,000 contacts
- Unlimited Products
- Unlimited Pages
- Unlimited Help Desk Portals
- 5 x Custom Domains
- 2000 GB Bandwidth Per Month
- Unlimited Membership Sites
- Unlimited Page Visits
The Starter, Silver and Gold Kartra plans should be enough for most business owners and marketers out there but there are also 3 other plans available more suited to the Heavy Weights out there.
The 3 other plans are:
- Kartra Platinum Plan ($499 per month)
- Kartra Diamond Plan ($699 per month)
- Kartra Enterprise (for businesses with over 100,000 leads)